Our Pick Of The Best Private Health Insurance Providers In Australia

Former Editor

Published: Oct 3, 2024, 11:00am

Johanna Leggatt
editor

Edited By

Editorial note: Forbes Advisor Australia may earn revenue from this story in the manner disclosed here. Read our advice disclaimer here.

Australia’s healthcare system is considered one of the best in the world, allowing us to access free or lower-cost medical services via Medicare, the backbone of Australia’s public health system.

However, Medicare doesn’t cover everything, and, due to the demands on the public health system, Australians can often find themselves on lengthy public hospital waiting lists for common procedures.

Which is why many Australians choose to pay for private health insurance. In doing so–and depending on the type of plan and coverage they acquire–Australians can skip these waiting lists by accessing care in a private hospital or with a private practitioner instead.

Private Healthcare Australia CEO Dr Rachel David refers to private health insurance as “a crucial plank in our mixed public/private health system”.

“It provides almost 15 million Australians with access to timely, high-quality health care and frees up public hospital beds for those who need them most,” she notes.

But while uptake remains high, these services don’t come cheap. With Australians facing cost-of-living pressures, may of us are forking out hundreds each month for hospital and extras cover.

If you’re considering private health insurance–or a change from your private health insurance provider–it is worth comparing the options available on the Australian market to find a provider and policy that suits your needs. You can visit the government website, Private Health Insurance, to find out more about how private health insurance works and to compare policies, or you can read the most recent 2024 State of the Health Funds report from the Commonwealth Private Health Insurance Ombudsman here.

Note: The below list represents a selection of our top category picks, as chosen by Forbes Advisor Australia’s editors and journalists. The information provided is purely factual and is not intended to imply any recommendation, opinion, or advice about a financial product. Not every product or provider in the marketplace has been reviewed, and the list below is not intended to be exhaustive nor replace your own research or independent financial advice. For more information on how Forbes Advisor ranks and reviews products, including how we identified our top category picks, read the methodology selection below.

Related: How To Find The Best Health Insurance

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Our Pick Of The Best Open Fund Health Insurance Providers 2024


Phoenix

Phoenix
4.8
Our ratings take into account a product's rewards, fees, rates and other category-specific attributes. All ratings are determined solely by our editorial team.

Member retention

85%

(Hospital cover)

No-gap services

91.4%

(General medical)

Phoenix

Member retention

85%

(Hospital cover)

No-gap services

91.4%

(General medical)

Why We Picked It

Despite its 0.2% market share, Phoenix Health Insurance is a high-ranking provider due to its high member retention rate on its hospital-only cover at 85%, some 91.4% of its hospital services offering a no-gap payment, and 77.7% of its contributions being returned back to customers.

In terms of wait times, Phoenix has a waiting period of two months for most conditions on its hospital cover, which extends to 12 months for pre-existing conditions, pregnancy and birth. However, aged-based discounts are available. In terms of customer reviews, it scored an impressive 4.9 stars out of more than 300 reviews on consumer rating site, Product Review.

Pros & Cons
  • Positive customer reviews
  • 91.4% of hospital charges covered nationwide
  • 0% of complaints investigated by the Ombudsman
  • No live chat
  • No customer service on weekends or out of hours.

NIB

NIB
4.5
Our ratings take into account a product's rewards, fees, rates and other category-specific attributes. All ratings are determined solely by our editorial team.

Member retention

82.7%

(Hospital cover)

No-gap services

91.7%

(General medical)

NIB

Member retention

82.7%

(Hospital cover)

No-gap services

91.7%

(General medical)

Why We Picked It

NIB is one of Australia’s top five largest health insurance providers, with a market share of 9.6%. It has a wait time of two months for most services on its extra cover and most conditions on its hospital cover, and returns 79% of all the member contributions it receives back to its customers.

Unlike other health insurance providers which require customers to attend allocated ‘member providers’ for services, NIB customers can continue to use their own preferred providers. Customers will also be pleased to discover that NIB has among the highest rate of coverage for extras, coming in at 57.5%.

The insurer was let down by some poor reviews, scoring 2.2 on average from more than 676 reviews on Product Review.

Pros & Cons
  • Customers can choose their own service providers.
  • High proportion of no-gap services, especially on extras.
  • Has live chat capabilities for customer service.
  • 11% of complaints investigated by Ombudsman.
  • Some poor reviews

HBF

HBF
4.4
Our ratings take into account a product's rewards, fees, rates and other category-specific attributes. All ratings are determined solely by our editorial team.

Member retention

89.9%

(Hospital cover)

No-gap services

92.5%

(General medical)

HBF
Learn More

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Member retention

89.9%

(Hospital cover)

No-gap services

92.5%

(General medical)

Why We Picked It

HBF is an popular choice for private health insurance, particularly when it comes to its hospital cover. Along with its 89.9% member retention rate on hospital-only policies, it also covers 92.5% of general medical charges and 55.5% of extras nationwide.

Unfortunately, HBF does have a high number of poor reviews and in the most recent State of the Health Fundsreport, management expenses were on the high end at 16.7%.

Some 7.7% of all complaints were investigated by the Ombudsman.

Pros & Cons
  • High extras coverage
  • 93.7% of hospital charges covered nationwide
  • Regular discounts
  • Some poor reviews
  • High management expenses

St Lukes

St Lukes
3.9
Our ratings take into account a product's rewards, fees, rates and other category-specific attributes. All ratings are determined solely by our editorial team.

Member retention

89.4%

(Hospital)

No-gap services

88.9%

(General medical)

St Lukes

Member retention

89.4%

(Hospital)

No-gap services

88.9%

(General medical)

Why We Picked It

St Lukes holds only a 0.6% market share of the total health insurance pool in Australia, however its offerings are on par with some of the leading players. The standing waiting period for hospital conditions and extras cover is two months, with longer waiting periods for certain conditions or services. It scores highly in coverage of extras (56.3%) as well as hospital (91.9%), but the management fee is high at 12.7%

Of all the contributions St Lukes receives from its members, 83.6% are returned to its customers via benefits, and while it receives a number of favourable reviews on independent consumer review site, ProductReview, it is worth noting that a number of reviews have also spoken of negative experiences.

Pros & Cons
  • High coverage for hospital
  • Only 1.6% of complaints investigated by the Ombudsman
  • High coverage of extras
  • No out-of-hours customer service
  • Customer service centres only located in Tasmania
  • Some poor reviews

Bupa

Bupa
3.9
Our ratings take into account a product's rewards, fees, rates and other category-specific attributes. All ratings are determined solely by our editorial team.

Member retention

87.7%

(Hospital cover)

No-gap services

91.1%

(General medical)

Bupa
Learn More

Read Forbes Review

Member retention

87.7%

(Hospital cover)

No-gap services

91.1%

(General medical)

Why We Picked It

Bupa has a  strong reputation in the health insurance industry partly owing to its market share of 24% making it the nation’s second-largest insurer after Medibank. Its member retention rate is 87.7% on hospital-only policies, and 90.1% of private hospital charges are covered by Bupa, according to the latest data.

But for extras, Bupa may not be the primary choice. While it has a high proportion of no-gap services at 49.6%, many of its lower-tier extras cover policies don’t include physiotherapy and optical treatments. Additionally, Bupa members have to use a Members First Provider for services in order to receive a higher level of benefits. However, Bupa has since introduced Bupa FLEXtras, which allows consumers to tailor their extras cover and inclusions to match their needs.

It’s worth noting that Bupa received 23.7% of all insurer complaints—slightly less than its market share.

Pros & Cons
  • Regular discounts
  • 90.1% level of coverage for hospital-related services
  • High proportion of no-gap services.
  • Need to use Members First Providers for higher benefit returns
  • Some poor reviews
  • Some extras policies exclude physiotherapy and optical.

GMHBA

GMHBA
3.5
Our ratings take into account a product's rewards, fees, rates and other category-specific attributes. All ratings are determined solely by our editorial team.

Member retention

78.9%

(hospital cover)

No-gap services

86.7%

(General medical)

GMHBA

Member retention

78.9%

(hospital cover)

No-gap services

86.7%

(General medical)

Why We Picked It

GMHBA is highly regarded by its customers for its customer service capabilities, and averages 4.2 stars on Product Review. Notably, GMHBA has a live chat function available for members, as well as customer service via phone between 8am to 6pm with a callback service to avoid lengthy hold times.

GMHBA covers 89.1% of hospital claims, slightly less than competitors, and only 47.5% of extras.

Pros & Cons
  • Live chat function available for customer service queries
  • Regular discounts
  • Some good reviews
  • Lower member retention rate on hospital-only policies than competitors
  • Only 48.2% of extras are covered

HCF

HCF
3.4
Our ratings take into account a product's rewards, fees, rates and other category-specific attributes. All ratings are determined solely by our editorial team.

Member retention

88.2%

(hospital cover)

No-gap services

86.7%

(General medical)

HCF
Learn More

Read Forbes Review

Member retention

88.2%

(hospital cover)

No-gap services

86.7%

(General medical)

Why We Picked It

HCF positions itself as Australia’s largest not-for-profit health fund, occupying a market share of 12.5% at the time of writing. It has a high member retention rate of 88.2% along with a high percentage of no-gap services (89.1% coverage for hospital). The fund also returns 87.7% of its contributions to its members via benefits.

The amount of complaints investigated by the Ombudsman is reasonably high at 10.4%, although this is less than its market share and an improvement on the previous year in which 23.8% of complaints were investigated. However, out of more than 600 reviews, HCF has only received an average ranking of 2.8 stars—with poor customer service commonly listed as a reason for a low ranking.

Pros & Cons
  • High member retention rate
  • High number of no-gap services
  • Customer service on Saturdays
  • Number of complaints remains high
  • Some poor reviews

AIA

AIA
3.2
Our ratings take into account a product's rewards, fees, rates and other category-specific attributes. All ratings are determined solely by our editorial team.

Member retention

76.1%

(Hospital cover)

No-gap services

84.3%

(General medical)

AIA

Member retention

76.1%

(Hospital cover)

No-gap services

84.3%

(General medical)

Why We Picked It

AIA is one of the highest-ranking health insurance providers on Product Review, Australia’s leading consumer opinion website. Out of more than 1,000 reviews, AIA has received an average ranking of 4.8 stars. It is most commonly commended for its good value and customer service. Some 83.2% of contributions were returned to members as benefits.

Unfortunately, however, AIA doesn’t have the strongest member retention rate on its hospital coverage (76.1%) although this is up on the previous financial year’s 69% member retention figure. All up, 4.9% of complaints were investigated by the Ombudsman, which is higher than its .4% market share.

Pros & Cons
  • 83.2% of benefits returned to members
  • Large number of positive customer reviews
  • Improved member retention.
  • Large number of complaints investigated by Ombudsman
  • Limited customer service hours

Our Methodology

To find and rank the best private health providers, we conducted an analysis of more than 20 of the most popular Australian insurers offering health insurance policies with open memberships. We then analysed subsets of their data, in conjunction with the latest Private Health Insurance Ombudsman State of the Health Funds Report 2024, which is the most recent iteration.

“The Ombudsman Act requires the Private Health Insurance Ombudsman (PHIO) to publish the report after the end of each financial year to provide comparative information on the performance and service delivery of all health insurers during that financial year,” Acting Commonwealth Ombudsman Penny McKay explains in her foreword.

Ultimately, the State of the Health Funds Report provides consumers with the information they may require to make an informed decision on the right health insurance provider for them, which is established by comparing the following criteria:

  • Service performance and financial management;
  • Hospital benefits;
  • Medical gap schemes;
  • The number and nature of complaints investigated by the Ombudsman; and
  • General treatment (extras) benefits.

In addition to the comparisons and conclusions found within this report, Forbes Advisor also analysed the following criteria of each health insurer:

  • Market share;
  • Discounts;
  • Waiting periods;
  • Member retention percentages;
  • Customer service capabilities; and
  • Reviews from Australia’s independent consumer review website, Product Review.

While many Australians comparing private health insurance policies will be curious about cost comparisons, we did not include a price metric in our analysis because the cost of health insurance varies widely among individuals, depending on age; pre-existing health conditions; services selected and even location.

To rank each private health insurer, a total of 13 variables were evaluated. From these variables, rankings were then made on a basis of five stars–with those included in our best-of list sitting at 2.5 stars and above.

About Star Rankings
You will note that we have included a star rating next to each product or provider. This rating was determined by the editorial team once all of the data points above were considered, and the pros and cons of each product attribute was reviewed. The star rating is solely the view of Forbes Advisor editorial staff. Commercial partners or advertisers have no bearing on the star rating or their inclusion on this list. Star ratings are only one factor to be considered, and Forbes Advisor encourages you to seek independent advice from an authorised financial adviser in relation to your own financial circumstances and investments before you decide to choose a particular financial product or service.

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Medibank Data Fall-Out: Why We Excluded Australia's Largest Insurer

Two years ago, we made the decision to exclude Medibank Private from our list of insurers despite scoring highly on a handful of metrics, owing to the cyber security incident in 2022, in which the details, including the health records, of millions of Australians were stolen.

The response prompted the federal government to increase penalties for companies that don’t properly store customer details, and the Private Health Insurance Ombudsman noted in its annual report that they had received 186 complaints against Medibank in relation to the data breach, with the report noted was …”a relatively small number given the size of the issue, but it is reasonable to assume that most complaints about the matter were made to the Office of the Australian Information Commissioner (OAIC).”

In June 2024, the OAIC has filed civil penalty proceedings in the Federal Court against Medibank Private in relation to its October 2022 data breach, and alleges that from March 2021 to October 2022, Medibank “seriously interfered with the privacy of 9.7 million Australians by failing to take reasonable steps to protect their personal information from misuse and unauthorised access or disclosure”.

Medibank Private has the largest market share of all the insurers at 27%, but with the court case ongoing Forbes Advisor Australia determined that it was prudent to continue to exclude Medibank from the  2024list, despite it performing well across a number of key metrics including:

  • Some 83.8% of medical services fully covered.
  • More than half of extras (52.4%) full covered.
  • Some 90% of hospital visits fully covered.

Medibank Private’s inclusion on our list will be re-considered once the federal court case concludes.


Private vs Public Health Insurance

In Australia, private health insurance is optional thanks to our public healthcare system.

Nevertheless, the federal government encourages the take-up of private health among those who can afford it by penalising high-income earners with the Medicare Levy Surcharge (MLS) if they don’t have some form of health coverage and rewarding those who do with a private health insurance rebate in their tax return.

If you earn above $90,000 per year as a single, and do not take out basic hospital cover, you will be slugged the Medicare Levy surcharge of between 1% and 1.5% depending on your income. And for every year after the age of 30 that you fail to take out private health insurance you will be slugged a premium loading of 2% per year. This is known as Lifetime Loading Cover and tops out at 70%.

And it appears this carrot-and-stick approach is working, according to APRA’s most recent quarterly study, with 12.2 million people, or 44.8% of the population covered by hospital treatment cover as of June 30. More than 54.5%, or 14.8 million, had some kind of general treatment cover.

Australia has an ageing population and the Federal Government’s aim is to entice as many higher-income earners as possible to pay for some level of private health insurance so the public system is reserved for those who cannot afford private healthcare.


What Does Health Insurance Cover?

Depending on which type of private health insurance policy you choose will determine what your health insurance will cover. Your cover can include treatment in private hospitals with private rooms, ambulance services, or for treatments such as physiotherapy or dental care. The types of health insurance policies available on the Australian market are hospital-only cover, extras-only cover, and combined hospital and extras policies.

Types of health insurance policies

  • Hospital-only cover: helps to avoid public hospital waiting lists, and offers more options in terms of being able to choose your desired specialist and hospital. Your private health insurer pays benefits toward the cost of private treatment in a hospital.
  • Extras-only cover: helps pay for treatments that are not covered by Medicare and take place outside of the hospital. This includes services and treatments such as dental care, physiotherapy, and optical needs. Most policies pay back a percentage of the bill after it has been paid in full (rather than covering the service in its entirety), and annual limits for each service apply.
  • Combined hospital and extras: covers out-of-hospital treatments for the extras described above, as well as for hospital treatments in private hospitals. These policies are bundled together at varying levels of coverage for different procedures, and varying amounts of extras.

Data research by Mia Dunn and based on 2024 State of the Health Funds annual report.  Current as of October 2024

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Frequently Asked Questions (FAQs)

What are the benefits of private health insurance?

Most commonly, the benefits of private health insurance are treatments within a private hospital and fewer out-of-pocket costs when attending specialists that Medicare doesn’t cover, such as the dentist, optical or physiotherapy. However, benefits–and the level of returns–varies by health insurer provider and their policies.

Why has my health insurance premium increased?

Members pay a premium to their health insurance provider in order for the health insurer to have the ability to cover costs for health services. Each year, insurers must apply to increase their premiums in what is known as the annual premium round. Usually, the deadline is mid-November, with approved increases announced at the beginning of the calendar year.

Do I need ambulance cover in my health insurance?

No one can predict when or why they may need to call an ambulance, either for themselves or for a loved one. In Australia, it can often become even more confusing since every state and territory has different charges associated with emergency ambulance services.

To decide whether you need ambulance cover in your health insurance, it is worth understanding the costs associated with ambulance services via your state government website.

What is the best private health fund in Australia?

The best private health fund for you is the one that offers the greatest benefits for your individual lifestyle at a reasonable cost. However, based on Forbes Advisor’s analysis of the most recent Ombudsman report into health insurance, the strongest providers are:

Is Private Health Insurance worth it?

There are a number of factors to weigh up when considering taking out private health insurance. If it’s basic hospital cover you are considering, then your age and income plays a large role. If you’re a single earning over $90,000 it may be worth taking out basic hospital insurance as otherwise you will be slugged by the ATO at tax time for the Medicare Levy Surcharge; if you’re older and more likely to need medical treatment then hospital cover may be important. If it’s extras cover you are considering—dental, optical, physiotherapy, etc—then it’s a case of weighing up the cost of these allied health services—how often you use them, the size of the gap payment—to determine whether it’s worth the monthly cost of extras. You may decide to simply put away a certain amount of money yourself each week to help cover the costs. For more information visit privatehealth.gov.au

Is private health insurance tax deductible?

In short: no. You cannot claim a deduction for taking out private health insurance. However, you may be eligible for the private health insurance rebate and you can use this ATO calculator to find out how much you may be entitled to receive. The rebate was designed to help Australians with the cost of private health insurance.

Is Medicare or private health insurance better?

Medicare is a first-rate publicly funded healthcare system that ensures all Australians receive treatment for their conditions. However, it has become increasingly stretched over the years, as the federal government grapples with an aging population and soaring demand for public healthcare. This has meant that many Australians are waiting for months, sometimes years, for common surgeries on the public waiting list, and has forced many to take out private health insurance to expedite their treatment. No one system is better, but if you’re older than 30, and earn a high income, it may be worth your while taking out private health insurance to avoid the Medicare levy surcharge come tax time. If you’re older and more likely to need serious medical care or treatment then, of course, private health insurance may be superior to Medicare.

What are the disadvantages of Medicare in Australia?

Despite its many strengths, there are some drawbacks to Medicare, namely in what it won’t cover. If you’re an Australian citizen, Medicare will cover you for treatment and stay hospital in the public system and GP bulk billing, but it won’t cover you for treatment in a private hospital, ambulance fees or healthcare costs that you accrue while travelling overseas, for which you will need to take out travel insurance.


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